WWE 2K Could Shift Course With Its Branding

Eufemia Didonato

WWE 2K20 Credit: 2K Many wrestling video game fans are awaiting news on the next WWE 2K simulation title. At this point, we don’t know when it will be released, or if it will make its debut on a next-generation console. We also don’t know what it will be called. […]

Many wrestling video game fans are awaiting news on the next WWE 2K simulation title. At this point, we don’t know when it will be released, or if it will make its debut on a next-generation console.

We also don’t know what it will be called. We have assumed the name of the game will be WWE 2K21 or WWE 2K22, but it’s possible that even that could change.

I’ve thought for months that there is a chance we’ll see the next version in the series release in April around WrestleMania, but if that’s the case, we’ll likely see some semblance of it before the end of 2020.

If that’s the case, the WWE 2K21 name could still be in play and the brand could continue without skipping a year in the yearly referenced cycle. If April, or WrestleMania season becomes the new release time for the game, 2K can just continue on with this approach.

WWE 2K Battlegrounds, which is an arcade spin on professional wrestling just released this past week. While it’s not doing well with critics, it does have the potential to hold down the Fall release spot that it would appear WWE and 2K covet.

If the next WWE 2K is pushed back, the release could be toward the latter portion of the year as it has been for years, which would make it difficult to call it WWE 2K21. It has appeared any sports video game released after July almost always gets designation for the following year.

There is another scenario. We could see a return of the kinds of titles that don’t make reference to a year, like WWE Smackdown! Here Comes the Pain, WWE Smackdown! Shut Your Mouth and others. This would mask the slip-ups that led to no game being released in 2020–at least as it relates to the titles of the releases in the series.

Ever since new creative director Patrick Gilmore initially introduced himself to the community, we haven’t heard much about the development of the game. However, based on conversations I’ve had, it appears his team is hard at work on a game that they hope helps to erase the bad taste WWE 2K20 left in fans’ mouth.

If you think 2K isn’t aware of the screenshots being circulated by Virtual Basement as they prepare for their upcoming title, and/or monitoring the development of a potential AEW wrestling title, then I got two words for you: they are.

Gilmore delighted fans with promises and a commitment to allowing the community to shape the next game, and the time to deliver is drawing nigh…no matter what the title.

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